Training of Trainers (ToT) on Design Thinking & Entrepreneurship

About

Design Thinking is a framework for identifying and solving problems. It’s a useful mindset for entrepreneurs and small-business owners because it teaches them how to become focused on seeing the world through their customers’ eyes; how to uncover those customers’ real needs; how to productively generate ideas for solving them; and how to quickly learn which of those ideas are viable in the marketplace.

“Design Thinking is a human-centered and collaborative approach to problem-solving, using a designed mindset to solve complex problems” - Tim Brown, CEO, IDEO

Prototyping: One of the core principles of Design Thinking is making your ideas real, fast. The purpose is to invest as little as possible into your idea in order to find out quickly from your people whether or not it’s useful and valuable to them. Jenn and I committed ourselves to that principle and gave ourselves a tight deadline of holding our first prototype workshop session just two weeks after we decided to do the workshop. We hosted a small group of friends on a Sunday night at Jenn’s restored firehouse home, which incidentally made for an awesome event space.
Human Centeredness: Design Thinking’s core principle is Human Centeredness. It begins with building a deep understanding of the people for whom you are designing, developing empathy for them, and cultivating an awareness of the problem space as they see it. Try to solve their problems, not yours. That is the primary value of this framework.

Target Audience

Advisors/mentors for entrepreneurs and small-business leaders who are trying to connect with customers, refine their offering, and grow their business

Benefits

  • Training of Trainers (ToT) aims at equipping participants with skills and knowledge that are essential for inculcating entrepreneurial values in students and guiding and monitoring their progress towards entrepreneurial career.

Duration

1 week (16-20 Sept 2019)
Please address your nominations by 09th Sept 2019.

Fee

Rs. 13000/- (Residential)
Rs. 10000/- (Non-Residential) (18% GST as applicable).
The fee covers cost of tuition, reading material, boarding and lodging. It does not cover travel costs of participants. Fee once paid shall not be refunded. However, a substitute may be permitted.

For further details contact:

Dr. Nune Srinivasa Rao
Faculty Member
School of Entrepreneurship and Extension
Tel: 040-23633236